| As
part of IDA's continuing efforts to develop the vibrancy of
the local broadband market, we have embarked on an exercise
to provide consumers with more information on broadband services
in Singapore. We have released information on the drivers
for higher speed broadband services, pricing information and
results from a snapshot measurement exercise of broadband
access speeds in Singapore. This information was released
on IDA's website on 9th June 2006.

Network Diagram Of The Broadband Measurement Setup |
There is a wide spectrum of broadband services
being offered by various service providers in Singapore and
they range from an entry-level 512 kbps to the top-of-line
30 Mbps service. While entry-level broadband services are
less expensive in absolute terms, the prices, when normalised
to a per 100 kbps basis, show that higher-speed broadband
services offer better value for money. A recent report by
the US-based Communications Media Analysis Group shows that
the difference can be as much as 26 times. This trend holds
true in Singapore as well where our study shows the difference
in Singapore to be about 30 times.
Higher bandwidth permits you to do more with your broadband
services. It means you can download a file, especially a large
file, in much shorter time, support more concurrent users,
run more concurrent applications and support streaming of
higher quality audio and video content. One possible scenario
of a family in the near future would be: the mother watching
a high definition IPTV show (8 Mbps), the father conducting
a 3-party video conference call (8 Mbps), the son playing
a multi-party online game (6 Mbps) and the daughter streaming
a high quality video from a video sharing website (2 Mbps),
resulting in a total load of 24 Mbps which only higher-speed
broadband services can support.
Given that there are many factors on the public
Internet that can limit the connection speed between an end
user and the application provider and that some of these factors
are outside the control of the broadband service provider,
most service providers have committed to only a "best-efforts"
or an "up to" speed guarantee in their broadband
service. Our study shows that service providers in Singapore
have performed quite respectably overall and they do deliver
at or close to their advertised speeds over the past 6 months.
Moving forward, under the iN2015 Masterplan,
Singapore will build the Next Generation National Infocomm
Infrastructure (Next Gen NII) which will be capable of delivering
broadband speeds of up to 1Gbps. With this ultra high speed
network, a host of advanced and bandwidth-intensive applications
such as high-definition television (HDTV), high quality audio
and video streaming and conferencing, telemedicine remote
diagnosis, sensor networks, fast storage networks, etc. will
become a reality.
If you would like to know more about the possibilities
of broadband and get tips on how you can get more out of your
broadband connection, read
the full article at the IDA website.
Contributed by Ms
Yee Poh Cheng
Senior Consultant, Network Technologies, IDA.
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